Amstel Playlist

Under the concept “The flavour of making things right”, we launched an almost 3-hour long playlist in collaboration with Spotify, with the ambient sound of different bars so you could play it in the background while hanging out with your online drinking buddies at home due to the Covid-19 situation.

A small gesture to lighten up the quarantine at home with a little humor and to keep building the brand positioning by making the unexpected happen in a social and relaxed context.

Social